Virtual Teammates
Chief of Staff
Use the Chief of Staff in Optimizely Opal to handle daily operations. This frees you to focus on the work only you can do.
Content Marketer
Use the Content Marketer Virtual Teammate in Optimizely Opal to scan trends, competitors, and Salesforce data so your editorial plan stays tied to real audience signals and revenue opportunities. It flags industry trends and content gaps daily, tracks competitor content weekly, and surfaces pipeline gaps tied to revenue.
CRO Manager
Use the Conversion Rate Optimization (CRO) Manager in Optimizely Opal to run your Optimizely Web Experimentation program end to end. It covers everything from finding test ideas to calling results.
Marketing Analyst
Use the Marketing Analyst in Optimizely Opal to turn your Google Analytics 4 (GA4) data into short, decision-ready reports. The reports arrive on a set schedule.
Personalization Strategist
Use the Personalization Strategist in Optimizely Opal to turn audience and behavioral signals into personalized campaigns. It covers everything from opportunity to post-launch monitoring.
SEO & AI Search Analyst
Use the SEO & AI Search Analyst in Optimizely Opal to track your visibility across human and AI search each day. It surfaces what is slipping before it shows in your traffic and coordinates the fixes.
Web Manager
Use the Web Manager in Optimizely Opal to keep your website compliant and healthy without the manual grind. It audits pages for brand, legal, accessibility, and style compliance, monitors overall site health, and fixes recurring issues like broken links so your web team can focus on higher-value work.