Enable Optimizely Mark for non-Opti ID users
2 min
Customers who are not on Opti ID can try out Mark (Optimizely Agent Platform) by having their technical contact assign access to Mark. This lets them evaluate Mark before migrating to Opti ID. This method adds the user to that organization's Opti ID as the home organization.
Opti ID is the single sign-on (SSO) solution for Optimizely products. See Overview of Opti ID for information.
Warning
If you use Mark with a product, that product must migrate to Opti ID.
Prerequisites
- You must have a Super Admin role in your organization in the Admin Center. This role is typically assigned to the technical contact. This admin can assign Mark to users within their organization.
Add Mark access to a local user
- Go to Admin Center > Users.
- Find the user you want to grant Mark access to. If the user does not have an account yet, click Invite User and fill out the form with the Email, First Name, and Last Name for the user.
- Click Add Product Access and enter the following:

- Product – Select Mark. The Instance field auto-populates with Mark.
- Role – Select the appropriate Mark role. See Mark roles for information.
- Click Check.
- (Optional) Click Send to send a welcome email for new users.
Note
If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See Turn generative AI off across Optimizely applications.