Create
Blog Post Generation agent
Blog Post Generation is an Optimizely Opal agent that writes a complete blog post for a target audience. The agent researches the subject and delivers the draft, with Search Engine Optimization (SEO) metadata, in a canvas you can edit.
Case Study Generation agent
Case Study Generation is an Optimizely Opal agent that generates a publication-ready business to business (B2B) software as a service (SaaS) case study from a company name and background material. Challenge – Writing a case study demands hours of research, interviewing, and formatting before a draft is ready for review.
Content Adaption agent
Content Adaption is an Optimizely Opal agent that repurposes existing content for a new channel. The agent reformats your source content to fit the destination channel's best practices and delivers it in a canvas.
Content Model Creation agent (CMS SaaS)
Content Model Creation is an Optimizely Opal agent that builds a content model for Optimizely Content Management System (SaaS) from a URL or an image. The agent references your existing Content modeling to avoid duplicates.
Content Model Creation agent (CMS 13)
Content Model Creation is an Optimizely Opal agent that builds a content model for Optimizely Content Management System (CMS 13) from a URL or an image. The agent references your existing content types to avoid duplicates.
Content Refresh Analysis agent
Content Refresh Analysis is an Optimizely Opal agent that audits your website in Content Management System (SaaS). The agent finds outdated content, reviews it against compliance guidelines, and reports what needs attention to improve Search Engine Optimization (SEO) and site credibility.
Email Content Translation agent
Email Content Translation is an Optimizely Opal agent that translates a full email in Optimizely Campaign (body, subject line, preview text, and image alt-text) into a target language. The agent displays the original and translation side-by-side in a canvas.
Email Creation agent
Email Creation is an Optimizely Opal agent that creates marketing emails from a brief overview, target audience, and call-to-action. Challenge – Crafting marketing emails that consistently capture attention, drive engagement, and convert readers requires significant time, creativity, and expertise.
Email Optimization agent
Email Optimization is an Optimizely Opal agent that analyzes newsletter content in Optimizely Campaign and delivers structured feedback with recommendations for improvement. Challenge – Identifying specific areas for improvement, ensuring brand consistency, and generating data-driven A/B testing ideas can be difficult, leading to suboptimal campaign performance.
Email Subject and Preview Text Generation agent
Email Subject and Preview Text Generation is an Optimizely Opal agent that generates paired subject lines and preview texts for specific psychological triggers. Challenge – Email marketers write subject lines and preview text from scratch without a structured framework for testing.
FAQ Creation agent
FAQ Creation is an Optimizely Opal agent that analyzes content at a provided URL and generates contextually relevant FAQs optimized for AI-powered search. Challenge – Efficiently creating and maintaining a comprehensive, up-to-date FAQ section is difficult.
Image Metadata Ideation agent
Image Metadata Ideation is an Optimizely Opal agent that analyzes provided email content from Optimizely Campaign to suggest accessible alt-text and titles for the images included. The agent helps ensures your content is user-friendly and compliant.
LinkedIn Ad Brief agent
LinkedIn Ad Brief is an Optimizely Opal agent that generates structured LinkedIn Sponsored Content ad briefs with copy variants validated against LinkedIn character limits. Challenge – Writing LinkedIn ad copy that meets platform character limits and aligns with funnel stages requires manual validation and repeated revision.
LinkedIn InMail Copy Generation agent
LinkedIn InMail Copy Generation is an Optimizely Opal agent that crafts headlines, body text, and calls-to-action aligned with LinkedIn's professional audience and ad specifications for B2B outreach. Challenge – Manually crafting engaging and compliant LinkedIn InMail copy for B2B outreach can be time-consuming and difficult.
List Creation agent
List Creation agent is an Optimizely Opal agent that guides you through creating a global list or wishlist in Optimizely Configured Commerce. Challenge – Administrators must manually look up products, define rules, and scope customers across multiple admin screens to set up global wishlists.
Page Builder agent (CMS SaaS)
Page Builder is an Optimizely Opal agent that analyzes a document, image, or URL and creates an Optimizely Content Management System (SaaS) content item of a specified content type. Challenge – Editors spend significant time manually creating CMS (SaaS) content from designs, documents, or external sources.
Page Builder (PaaS) agent (CMS 13)
Page Builder (PaaS) is an Optimizely Opal agent that analyzes a document, image, or URL and creates a content item of a specified content type in Optimizely Content Management System (CMS) 13 (PaaS). Challenge – Editors spend hours rebuilding designs, documents, and existing web pages as structured CMS content.
Press Release agent
Press Release is an Optimizely Opal agent that creates professional press releases structured for media pickup, from a brief overview of the announcement. Challenge – Writing compelling and newsworthy press releases that capture media attention is a specialized and time-consuming task.
Promotion Creation agent
Promotion Creation is an Optimizely Opal agent that guides merchandisers through creating promotions in Optimizely Configured Commerce. Challenge – Building a promotion in Configured Commerce requires configuring details, rule conditions, reward results, and website scope across four separate admin tabs.
Restriction Group Creation agent
The Restriction Group Creation agent is an Optimizely Opal agent that creates product restriction groups in Optimizely Configured Commerce through a step-by-step wizard. Challenge – Setting up a restriction group requires multiple admin API calls, exact OData filters, and manual UUID lookups.
Social Media Image Generation agent
Social Media Image Generation is an Optimizely Opal agent that generates platform-ready social media images from a text prompt or reference image at exact dimensions for each supported format. Challenge – Creating correctly sized social media images for multiple platforms requires manual resizing and format-specific knowledge.
Social Post Generation agent
Social Post Generation is an Optimizely Opal agent that takes a topic, URL, or key message and generates platform-native social posts for LinkedIn, X, Instagram, Facebook, and TikTok. Challenge – Adapting a single piece of long-form content for multiple social media platforms is a repetitive and fragmented process.
Social Post Research agent
Social Post Research is an Optimizely Opal agent that researches trending angles, hooks, and competitor post patterns for social content, then packages findings into a structured brief ready to hand off for social post creation. Challenge – Staying on top of trending topics, competitor activity, and audience sentiment across social platforms is time-consuming and fragmented.
Subject & Preview Text Ideation agent
Subject & Preview Text Ideation is an Optimizely Opal agent that analyzes email content from Optimizely Campaign and generates three pairs of subject lines and preview texts, each focused on urgency, curiosity, or benefit. Challenge – Crafting compelling subject lines and preview texts for email campaigns that capture audience attention, drive open rates, and adhere to character limits requires significant brainstorming, understanding of psychological triggers, and a clear marketing rationale.
Webinar Follow-up Email Creation agent
Webinar Follow-up Email Creation is an Optimizely Opal agent that generates two personalized follow-up emails after a webinar one for attendees to drive next actions, and one for non-attendees to encourage on-demand viewing. Challenge – Crafting personalized follow-up emails for both webinar attendees and no-shows is repetitive and time-consuming, often resulting in generic outreach that fails to drive meaningful next actions.