Virtual Teammates
Chief of Staff
Use the Chief of Staff in Optimizely Opal to handle daily operations so you can focus on the work only you can do. It briefs you each day, preps and recaps your meetings, and tracks competitor moves.
CRO Manager
Use the CRO Manager in Optimizely Opal to run your Optimizely Web Experimentation program end to end, from finding test ideas to calling results. It runs on its own between sessions and keeps you in control of what goes live.
Marketing Analyst
Use the Marketing Analyst in Optimizely Opal to turn your Google Analytics 4 (GA4) data into short, decision-ready reports on a set schedule. It covers traffic, content, and conversion, each compared to the prior period.
Personalization Strategist
Use the Personalization Strategist in Optimizely Opal to turn audience and behavioral signals into personalized campaigns, from opportunity to post-launch monitoring. It identifies opportunities, designs and builds each campaign in Optimizely Personalization for your review, and monitors performance after launch.
SEO & AI Search Analyst
Use the SEO & AI Search Analyst in Optimizely Opal to track your visibility across human and AI search each day. It surfaces what is slipping before it shows in your traffic and coordinates the fixes.