Configure Feature Experimentation for Optimizely Agent Platform
Optimizely Opal is an agent orchestration platform that helps you explore complex questions, provides clear answers about the Optimizely platform, and offers instructions with links to relevant articles. Opal automates tasks, surfaces insights, and guides decision-making. Opal adapts its communication style to your technical expertise, helping you work smarter and complete tasks more efficiently.
Prerequisites
Using Optimizely Agent Platform in Feature Experimentation requires the following:
- Administrators must grant users access to Agent Platform. Agent Platform is enabled by default for eligible customers, but users do not have access until an administrator enables it for each individual using Opti ID. For steps, see Get started with Optimizely Agent Platform for AdminsGet started with Optimizely Agent Platform for Admins.
- You must enable third-party cookies in your browser to use Agent Platform in Feature Experimentation. Agent Platform fails to load if you disable third-party cookies. Incognito and private browsing modes disable third-party cookies by default. Do not use incognito mode to access Agent Platform or manually enable third-party cookies. To enable cookies in your browser, see the following documentation:
Access Agent Platform through Feature Experimentation
Click Ask Mark from Feature Experimentation to open Mark chat, which helps you find information, automate tasks, and enhance your product experience. See Mark chat in Feature Experimentation for information.
To close Mark chat, click Ask Mark again or click Close.
To access Mark chat from the Agent Platform app by going to home.optimizely.com and selecting Agent Platform. See Access the Optimizely Agent Platform appAccess the Optimizely Agent Platform app.
Agent Platform features in Feature Experimentation
- Brainstorm ideas for flag variables.
- Brainstorm ideas for flag variations.
- Summarize experiment resultsSummarize experiment results.
- Run a pre-launch experiment review that examines your A/B test configuration and provides recommended changes to maximize your odds of reaching statistical significance using the Experiment Review agent.
- Use the Experimentation Program OverviewExperimentation Program Overview agent to create a report on your Feature Experimentation program performance, including top experiment and win rate data.
- Compare competitor webpages against your own using the Competitive Webpage Analysis agentCompetitive Webpage Analysis agent.
- Detect conflicts between a proposed experiment and any live experiments in the same project with the Experiment Conflict Checker agentExperiment Conflict Checker agent.
- Use the Experiment Value Estimator agentExperiment Value Estimator agent to generate a stakeholder-ready report with the projected annualized impact of rolling out a winning experiment variation.
- Analyze a Feature Experimentation project and generate a read-only HTML governance report using the Feature Experimentation Governance agentFeature Experimentation Governance agent.
- Generate a portable SKILL.md file to implement a Feature Experimentation flag in a codebase with the Feature Flag Implementation agentFeature Flag Implementation agent.
- Analyze your Feature Experimentation projects and view an interactive dashboard with your projects health using the Experiment Program Health Review agentExperiment Program Health Review agent.
- Generate an executive value report from Optimizely Program Reporting for Experimentation using the Experiment Program Value Analysis agentExperiment Program Value Analysis agent.
Note
If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See Turn generative AI off across Optimizely applicationsTurn generative AI off across Optimizely applications.