Service description
Service description
Optimizely Campaign lets you run dialog marketing campaigns on channels and send professional marketing messages by email, Mobile Push , Web Push , print or SMS from a single software package. Optimizely Campaign comes fully integrated with the tools for one-to-one dialogs with your customers Omnichannel marketing campaigns campaigns Automation mails creation of professional mailings processes management Powerful segmentation and analysis tools that let you analyze the success of your mailings for each recipient, and generate reliable data for your marketing research.
Omnichannel marketing
Reach your customers on channels with flexible tools for successful omnichannel marketing – using a single provider. Email campaigns SMS campaigns Print campaigns Push campaigns Multi-channel campaign automation Separate blocklist management for each channel Optimizely Campaign virtually sends your emails in real time.
Campaign management
Smart Campaigns have a convenient front-end for one-shot campaigns. Navigation paths and click paths are optimized for maximum efficiency.
Content management
Our intuitive content management system (CMS) lets you create appealing, ready-to-send mails in no time. The modular design makes it easy to insert text and images.
Segmentation
Successful dialog marketing Target, attract, inform and engage your customer segments with custom content. Optimizely Campaign helps you define target groups to ensure that your mailing content and subject lines are relevant to every one of your recipients.
Analysis tools
The Performance Dashboard lets you display KPIs using charts for visually appealing presentations of your mailing activities. Various charts available KPI chart, basic chart and bubble chart Time-based and mailing-based analysis Individually customizable Deep Analytics provide in-depth and highly detailed mail-based reports about your campaigns’ success to effectively targeting your recipients and further develop your omnichannel marketing.
Integrations and additional functions
Optimizely Campaign seamlessly integrates all major web analytics, e-commerce and CRM systems. You can use programming interfaces (APIs) and extend Optimizely Campaign with various additional functions https //world.
Dispatch and deliverability
You can send messages (even high volumes of messages) immediately or use delayed dispatch. You can also split mailings and send different content to different target groups.
Security and availability
You benefit from maximum data safety and consistent Optimizely software and service availability.
Recipient management
Systematically collecting and analyzing customer data is key to running effective email and omnichannel campaigns. Optimizely Campaign comes with a number of options for processing different data sources and using these to boost your performance.
System user and permission management
As the administrator of your client, you can create new users and define user permissions down to the smallest detail.
Service
Working with Optimizely Campaign means benefiting from the advantages of powerful and intuitive software, and comprehensive customer service and support services. Expert customer services delivered by project managers, engineers, and strategy-oriented marketing experts Multilingual customer services in German, English and Polish.