Introduction to recipients
1 min
This section shows how to manage active and inactive recipients, create target groups, and send personalized content to customer segments.
Video tutorial: Recipients overview
Sections overview
- Recipients overviewRecipients overview – Functions for working with recipient data sets.
- Trial importTrial import – Check the data in a recipient list before the actual import.
- ImportImport – Import recipients into a recipient list.
- ExportExport – Export recipients to a CSV file.
- Cross-checking recipientsCross-checking recipients – Identify the recipients of a mailing and the internal lists used.
- Recipient listsRecipient lists – Copy, edit, and clear recipient lists.
- Target groupsTarget groups – Generate, use, and analyze segments.
- Opt-inOpt-in – Information on the opt-in procedure.
- UnsubscribersUnsubscribers – Manage recipients who have unsubscribed from a mailing.
- Recipient historyRecipient history – Display mailing progress with individual recipients.
- Export mailing and performance dataExport mailing and performance data – Export response data as CSV or XML.
- Click profilesClick profiles – Create, edit and assign click profiles.
- ResponsesResponses – View bounces and replies.
- Blocklist overviewBlocklist overview – Manage the blocklist.
- Preference CenterPreference Center – Set up a Preference Center for profile self-administration.
- Connect for Campaign – An add-on that connects Optimizely CMS, Optimizely Forms, and Optimizely Campaign.