Measure and analyze results
Optimizely Experiment Results page
Optimizely Web Experimentation Optimizely Performance Edge Optimizely Feature Experimentation Optimizely Full Stack (Legacy) A new A/B results page is available with CUPED, configurable stats engines, cohort segmentation, and additional data health checks. See New A/B Results page ..
Segment your results
Optimizely Web Experimentation Optimizely Personalization By default, Optimizely Web Experimentation and Optimizely Personalization show results for all visitors who enter your experiment. However, not all visitors behave like your average visitors.
Events from paused experiments, stopped variations, and archived experiments
Optimizely Web Experimentation Optimizely Performance Edge If you pause an experiment, you must consider the change in user experience for visitors who are bucketed into that experiment. If you pause a running experiment, the variation code is removed from the snippet .
Reference for columns in CSV export files for campaigns and experiments
Optimizely Web Experimentation Optimizely Personalization You can export your campaign and experiment results as a CSV file using the Optimizely REST API https //docs. developers.
Access Optimizely Experimentation Event Export data
Optimizely Web Experimentation Optimizely Personalization Optimizely Performance Edge Optimizely Feature Experimentation Optimizely Full Stack (Legacy) Optimizely Experimentation and Optimizely Personalization rely on event data obtained through your experiments and campaign to calculate results. These include Decision events https //docs.
Data freshness
Optimizely Web Experimentation Optimizely Performance Edge Optimizely Feature Experimentation Optimizely Full Stack (Legacy) Data freshness is the time it takes Optimizely Experimentation to collect, process, and deliver data via the Results page https //support. optimizely.
Contextual Bandit Results page
Optimizely Web Experimentation Optimizely Personalization Optimizely Feature Experimentation The Contextual Bandit Results page lets you track your contextual bandits # ' performance, view different experiences and audiences to examine visitor behavior, and take action. Contextual bandits score variations based on the impact on the primary metric and user attributes to serve the most personalized variation to every user.