Advanced strategies
Use screen measurements to design for responsive breakpoints
Optimizely Web Experimentation Optimizely Personalization Optimizely Performance Edge If you use Optimizely Web Experimentation with a responsive site and want to deliver different experiences by screen size, you may need to use custom JavaScript audience conditions to target these visitors. Understand what each native screen measurement object in JavaScript or jQuery describes and align it to a CSS media query.
Unblock Optimizely Web Experimentation's additional redirect check
Optimizely Web Experimentation When you set up a redirect experiment, Optimizely Web Experimentation blocks other redirects for five seconds to prevent an infinite loop of redirects. You can unblock this redirect block.
Section rollups in multivariate tests for Optimizely Web Experimentation
Optimizely Web Experimentation In a multivariate test (MVT) in Web Experimentation, using section rollups lets you see how each variation of a section performed against the others, summing across all the combinations it appears in. Section rollups let you Get an insight into why a combination won or lost by understanding how a specific section variation contributes to the performance of combinations that use it.
Content Delivery Networks (CDNs) and Optimizely Web Experimentation and Optimizely Personalization
Optimizely Web Experimentation Optimizely Personalization Optimizely Web Experimentation and Optimizely Personalization use a Content Delivery Network (CDN), a network of web servers located around the world, to provide service for rendering the snippet. This content has been moved to the developer documentation.
Optimize your funnels
Optimizely Web Experimentation Optimizely Personalization With its support for multi-page experiments , Optimizely Web Experimentation lets you experiment and improve the funnels https //en. wikipedia.
Optimize based on paid ad campaigns or search engine marketing
Optimizely Web Experimentation Optimizely Personalization You can use query strings in Optimizely Web Experimentation to personalize your experiments. URLs can contain a lot of information, including the query string.
Mutually exclusive experiments
Optimizely Web Experimentation Optimizely Personalization Optimizely Performance Edge Optimizely Experimentation lets you make experiments mutually exclusive when running several experiments that are related at the same time. For example, you may want to run two experiments on the same algorithm.
Multivariate tests for Optimizely Web Experimentation
Optimizely Web Experimentation Multivariate tests (MVT) let you change several elements on your site and determine which combinations of changes perform best. Creating a MVT is similar to creating a standard A/B test , except that you define multiple sections in a MVT.
jQuery for nontechnical users
Optimizely Web Experimentation Optimizely Personalization Use these common jQuery functions in the custom code editor , even if you are primarily a Visual Editor user. See Project Settings jQuery and Project JavaScript settings .
Site design best practices
Optimizely Web Experimentation Optimizely Web Experimentation was designed to work on any website built with HTML, CSS, and JavaScript and runs robust, cross-browser-compatible experiments. These guidelines are for those who design websites and are familiar with HTML and CSS.
Site performance best practices
Optimizely Web Experimentation and Optimizely Personalization work to ensure that the snippet delivers the best possible experience to visitors to your site, but a few best practices can improve optimal site performance. Follow the guidelines below if you are concerned about performance issues or page flickering.