Period-over-period comparison in explorations
5 min
Analytics lets you perform period-over-period comparisons within explorations. With this feature, you can compare the analysis results in the current period with any previous period (previous day, week, month, year, and so on) and understand how metrics have changed over time.
Period-over-period comparison in funnels
In funnel analysis, the show over time feature is available for the following measures:
- % converted between specific stages.
- Time between specific stages.
- Converted to specific stage.
Enabling period-over-period comparison
- Create a new funnel analysis, choose a measure, and a dataset.
- Click the over time drop-down list and choose Over time to see results over some time. The configuration is available in the visualization tab.
- Configure the rest of your funnel and run the exploration.
- Click the Compare to drop-down list and choose an option (Previous year, Previous month, Previous week, Previous day, or Custom). A dotted line on the graph shows the results of the same analysis during the previous period chosen.
You can see your results in numeric or percentage change by clicking the respective buttons.
Period-over-period comparison in Event Segmentation
In Event Segmentation analysis, the over time feature is available for all the measures.
Enable period-over-period comparison
To configure this feature for your exploration,
- Create a new event segmentation analysis.
- Choose a measure and a dataset.
- Click the over time drop-down list and choose Over time to see results over some time. The configuration is available in the visualization module.
- Configure the rest of your event segmentation analysis and run the exploration.
- Click the Compare to drop-down list and choose an option (Previous year*, Previous month, Previous week, *Previous day, or Custom).
- A dotted line on the graph shows the results of the same analysis during the previous period chosen.
- You can view your results in numeric or percentage change by clicking the respective buttons.
Period-over-period comparison in Retention analysis
In Retention analysis, the over time feature is available for both measures.
View period-over-period comparison
To do a period-over-period comparison,
- Create a new retention analysis.
- Choose a measure and a dataset.
- Configure the rest of your retention analysis and run the exploration.
- The period-over-period configuration is available in the visualization module. Click the Compare to drop-down list and choose an option (Previous year*, Previous month, Previous week, *Previous day, or Custom).
- A dotted line on the graph shows the results of the same analysis during the previous period chosen.
- You can view your results in numeric or percentage change by clicking the respective buttons.
