Account settings
Manage user roles and permissions
By assigning specific roles and permissions, you can determine which features users can access. You must manage Optimizely Data Platform (ODP) user roles and permissions in the Opti ID Admin Center.
Manage time zone and currency symbol
In Optimizely Data Platform (ODP), you can change your account time zone and currency symbol. Both apply to the entire account and you must have the User Admin permission to change these settings.
Create data views with scopes
Combine scopes with the default user permissions and roles to create custom data views. Scopes let the administrator provide access to each site or brand's information separately.
Manage PII in ODP
Optimizely Data Platform (ODP) collects and stores your customer data, making it available to you in ODP for segmentation, reporting, campaigns, and more. Some of this data is considered personally identifiable information (PII), which is any data that you can use to directly or indirectly identify a person.
Manage custom fields
You can create custom fields to capture data that is not already provided in Optimizely Data Platform's (ODP's) reserved list for each object. You can also take the field's value, such as a customer's days since last visit , and save it directly to that customer's profile in ODP.
Use the Activity Log
The Activity Log lets you see when specific processes start and finish, including file imports, campaigns, and integration syncs. If something has not worked as expected, this is an excellent place to check for errors.
Inspect events
Use the Event Inspector to review the information sent to your account from the Optimizely APIs for accuracy. You can also troubleshoot data as it comes into ODP, since data updates result in underlying events.
Configure data retention period
Optimizely Data Platform (ODP) lets you configure a data retention period to help comply with data policies and regulations, such as the General Data Protection Regulation (GDPR). To clear data on an ad-hoc basis for cleanup or testing, see Delete data for cleanup or testing .
Delete data for cleanup or testing
Optimizely Data Platform (ODP) does not provide self-service deletion of all data in an instance. To clear data for hygiene reasons, such as removing test data or starting from a clean instance, submit a request to support or provision a new instance.
Get support
Find answers to common questions about using Optimizely Data Platform (ODP). In the rare event that ODP experiences an outage, the engineering team will ensure that your campaigns are deployed and your emails are sent.