Delete data for cleanup or testing

1 min

Optimizely Data Platform (ODP) does not provide self-service deletion of all data in an instance. To clear data for hygiene reasons, such as removing test data or starting from a clean instance, submit a request to support or provision a new instance. This article covers ad-hoc cleanup only.

For automatic, schedule-based deletion, see Configure data retention period. For data subject requests under GDPR, CCPA, or LGPD, see Process GDPR and CCPA requests.

Choose a cleanup method

Choose one of the following options based on how quickly you need the data cleared:

Request a cleanup through support – Submit a support request that describes the data you want removed. Support works cleanup requests alongside high-priority tickets, so they can take time.

Provision a new instance – Request a new instance if you do not want to wait for a cleanup request. Contact your Customer Success Manager (CSM) directly with your use case. The CSM submits the provisioning request.