Brands and product lines
2 Articles
Brands and product lines overview
20 min
Updated25 Sep 2026
Enable the Shop by Brands feature on your Optimizely Configured Commerce website to allow your customers to quickly focus their search for products on a brand they know and trust. The brands feature also allows merchandisers to manage a brand's identity, for example by featuring or boosting specific brands on the website.
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Shop by brand (FAQ)
8 min
Updated19 Sep 2026
To help you plan for implementing Shop by Brand functionality on a Optimizely Configured Commerce site, here are some frequently asked questions (FAQs). Customers who are brand-conscious want to quickly focus their product search within a particular brand they know and trust.
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