View product feed using the the Product Directory
Use the Product Directory to understand Optimizely Data Platform's (ODP's) view of your product feed. Validate that the feed matches how you want your products represented and discover new insights about your products, such as other recommended products or average views before purchase.
To access the Product Directory, go to Data Setup > Product Directory.
Use the Product Directory
Product data
Each product card shows the product's name, image, ID, URL, SKU, quantity, and price. Some of these fields may be blank if there is no data in ODP for the product. If these fields are consistently blank, review the mapping data fields section.
Clicking View More shows ODP-generated insights about your products and product recommendations. These are the products ODP shows when using product recommendations in on-site content.
Note
On-Site Recommendations is an optional platform add-on. If you are interested in this feature, contact your Customer Success Manager or Optimizely Support.
Search and filter
- You can view a subset of your products by searching with the full or partial product ID, name, or SKU.
- You can filter the products by creating a new filter or selecting a current filter from the list. To remove a filter, click on it again, or to change it, choose another filter.
Note
You can only use product feed (no event field) filters in the product directory.
- Apply the Content Shield filter to only show products that are eligible to be displayed in messaging content and recommendations delivered through ODP. To remove the Content Shield filter, click on it again or click All Products.
You can combine search, filter, and Content Shield options but only apply one search or filter at a time.
The search or filter returns the products that match. It does not return the parent or children (variant) of matching products unless they also match the criteria.
Hierarchical and flat data views
Products can be shown as a product hierarchy with parents and children (variant) or as a list. Use the toggle to change the view. The following image shows a directory configuration to display the hierarchial view, which shows the child (variant) product when the parent product is expanded:
If the parent product for a child (variant) is not part of the product feed, neither the virtual product nor its children appear in the hierarchy view. You need to use the flat data view to see all products.
For example
- Product 1 references parent Product A.
- Product 2 references parent Product A.
- Product A does not exist in the product feed.
Use the flat data view to see Products 1 and 2 because Product A is not in the data feed.
Export
Export the Product Directory to see the set of products that meet the current filtering or searching criteria. You can export all fields on the product feed, not just those displayed in the application. When changes are made to the product feed, permit up to 30 minutes for those to be available in the export.
Mapping data fields
If the Product Directory consistently displays blank fields or missing links and images, you may need to identify which fields in your product data map are missing these product attributes.
Note
You do not need to do this step if you are using ODP's Shopify or Magento integrations. However, check that your company URL is saved in the Company Info settings. This URL precedes all product page URLs on your site, such as www.brand.com, or shop.brand.com.
- Click Manage Data Fields in the Product Directory or go to Settings > Data Mapping.
- Click Edit to make updates.
Map the product attributes to their corresponding field in your data. The Product Field drop-down list displays the names of the fields in your product schema. You can review your product schema in Objects & Fields. If an attribute does not exist in your data, choose Does not exist to skip the mapping. Click Save to preview your data.
Link fields (image URLs and product URLs) may require special handling. Product feeds containing the entire URL, including the protocol, do not require extra handling. Product data with a partial URL (like a product handle or key) must be transformed into a full image URL or product URL. Use the URL builder fields to construct the URL, including anything before or after the field.
