---
title: Prepare your content
slug: content-recommendations/docs/prepare-your-content
docTags:
createdAt: 2026-08-05T19:40:07.659Z
---
You can improve the quality of scraped content by using `data-epi-type` attributes to control what gets extracted, and meta tags to provide additional metadata.
## Annotate your content with `data-epi-type` attributes
Use `data-epi-type` attributes to specify which elements the scraper should extract. This helps exclude navigation, footers, and other non-article content from topic analysis.
- `data-epi-type="title"` – Marks the primary title
- `data-epi-type="content"` – Marks the main body content
If you use multiple `data-epi-type="content"` blocks, they are concatenated during extraction.
### Example
```html
Site navigation - excluded from extraction
Getting Started with Content Recommendations
This is the main article content that will be analyzed.
All paragraphs within this div are included for topic extraction.
```
:::hint{type="info"}
**Note**
Content Recommendations collects meta tags separately from `data-epi-type` attributes. Both extraction methods work independently.
:::
## Provide metadata with meta tags
The scraper collects meta tags from your pages for content categorization and rendering in recommendation widgets.
### Open Graph tags
You can use the following Open Graph tags:
- `og:title` – Page title
- `og:description` – Page description
- `og:image` – Primary image URL
- `og:image:secure_url` – Secure image URL variant
- `og:image:alt` – Image alt text
- `og:locale` – Content locale
- `og:region` – Geographic region
- `og:type` – Content type
- `og:url` – Canonical URL
:::hint{type="info"}
**Note**
The tag `og:image:alt` is stored as `og:image_alt`.
:::
### Article tags
The scraper collects all tags starting with `article:`. Common tags include:
- `article:published_time` – Publication date (must be ISO 8601 format with a timezone)
- `article:category` – Content category
- `article:tag` – Content tags (you can have multiple)
### Custom tags
The scraper collects all tags starting with `idio:`. Use these for custom metadata:
```html
```
### Nested fields
`idio:*` and `article:*` tags support nested fields. For example, `idio:content:category` is stored as `metadata.idio.content.category`.
Multiple meta tags with the same property are stored as an array, including the following example:
```html
```
This is stored as the following:
```json
{"idio": {"content": {"category": ["Technology", "Software Development"]}}}
```
You cannot use a field as both a direct value and a container for nested fields. For example, if you set `idio:content:tier` to "premium", you cannot also use `idio:content:tier:category` because `tier` is already assigned a value.
:::hint{type="info"}
**Note**
Article and custom tags work with both `property` and `name` attributes.
:::
### Example
```html
```