---
title: Link an experiment in Optimizely Web Experimentation to a hypothesis in Collaboration
slug: collaboration/docs/link-an-experiment-in-optimizely-web-experimentation-to-a-hypothesis-in-collaboration
docTags: 
createdAt: 2026-07-20T15:44:26.628Z
---

- Optimizely Web Experimentation

After [connecting your Web Experimentation project to your instance of Collaboration](docId\:MgDO4W849hlaxfMy4GnWn), you can link your experiment to a hypothesis in Collaboration. Linking an experiment lets you reference your real-time experiment data and orchestrate your whole experimentation program from one place. 

This linked experiment information includes the following:

- Status (running, paused, and so on).
- Type of experiment (A/B test, multi-armed bandit optimization, and so on).
- Run dates.
- Variations.
- Audiences.
- Traffic allocation.
- Metrics.
- Link to the Optimizely Experimentation Results page.

## Link experiment from Collaboration hypothesis

For help with linking experiments, see the [Connect Collaboration to Web Experimentation ](https://optimizely.navattic.com/t7bg0d5o)demo.

1. From the **Plan** page in Collaboration, click on the hypothesis you want to link to a Web Experimentation experiment.&#x20;

   ::Image[]{src="https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/JxggaGP4aH5v8TFFgGhKe-20260720-150238.png" size="100" isUploading="false" showCaption="false"}
2. On the **Experiment** tab, click **Link Experiment**.&#x20;

   ::Image[]{src="https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/tfyh2XlZBhSKJJwKKBu24-20260720-150238.png" size="100" isUploading="false" showCaption="false"}
3. Select the Web Experimentation project to which the experiment you want to link belongs.
4. Click **Next**.
5. Select the experiment you want to link to the hypothesis.
6. Click **Link**.

## Unlink experiment in Collaboration

1. Go to **Plan** **>** **Experiment**
2. Click **More options**.
3. Click **Unlink**.

![unlink.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/IDRpY3zlpLHpqU03e2DOt-20260720-150238.png)

## Link a hypothesis from Web Experimentation experiment

1. In Web Experimentation, click **Create > A/B Test**.
   ![](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/DyD2vY2Thh_DCidpSVEJd-20260720-150238.png)
2. On the **New A/B test** page, click on the **Link Hypothesis** field.&#x20;

   ::Image[]{src="https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/6Wcz_7ob6Z8_klQYuxHzN-20260720-150238.png" size="100" isUploading="false" showCaption="false"}
3. Start entering a hypothesis name to update the drop-down list. 

   ::Image[]{src="https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/aH3mn5RqB0njcMLfADASI-20260720-150238.png" size="100" isUploading="false" showCaption="false"}
4. Click on the hypothesis you want to link.
5. (Optional) Click **unlink** to remove the Hypothesis from the experiment.

   ::Image[]{src="https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/yyCKXmSDsPsSn1fE87Aon-20260720-150238.png" size="100" isUploading="false" showCaption="false"}
