---
title: Campaign report
slug: campaign/docs/campaign-report
docTags: 
createdAt: 2026-07-20T15:45:21.499Z
---

To view the campaign report, open the **Marketing Automation** window, select a running or paused campaign, and click **Report**.

![Image: Campaign report](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/uz0CpO2o6glHCR3HmLbSL-20260720-145306.png "Image: Campaign report")

The Marketing Automation campaign report shows in the left overview area the number of successful, active, and failed runs of the campaign as well as the average opening and click rate of the campaign mailings.

At the individual campaign nodes you can also find information about the successful runs 

![Image: Success icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/aZIuFHyxPsvEkXosVyNZc-20260720-145306.png "Image: Success icon")

and failed runs 

![Image: Failed icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/L226qqqdF8zwtaZZZDb3u-20260720-145306.png "Image: Failed icon")

.

At the **Send message** action node you can furthermore see opens 

![Image: Opens icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/luMZKBntA4MhySZqhJ_Xd-20260720-145307.png "Image: Opens icon")

, clicks 

![Image: Clicks icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/oOMRoZ3OfVdl_3M3F_73W-20260720-145306.png "Image: Clicks icon")

and the open and click rates 

![Image: Rate icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/ixbPHkmdn_Gpew4JuGK1c-20260720-145306.png "Image: Rate icon")

. For the *No restrictions* period, you can optionally display the unique opens, clicks and the unique open and click rate by selecting the **Show unique KPI values** check box.

If you use a **Wait** node in your campaign, the currently-waiting recipients 

![Image: Wait icon](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/2h6bzuQy3myrFAmuPQGHU-20260720-145306.png "Image: Wait icon")

are also displayed.

:::hint{type="info"}
**Tip**

If a recipient did not receive the message via a **Send Message** action node (for example, because the recipient is blocked or exceeded the bounce limit), this event appears as an error for the node. You can find information about the recipients of a marketing automation campaign in the recipient history under [Marketing Automation history](docId\:Fcp1i8-RQOrPL1CXocApi). 
:::