---
title: Build a funnel analysis
slug: analytics/docs/build-a-funnel-analysis
docTags: 
createdAt: 2026-07-20T15:45:02.898Z
---

You can create a funnel analysis to determine the number of users converted to each stage based on their searches and the content they played.

1. Go to **+ >** **Funnel**.
2. Name your funnel, add a description, and choose the folder to place it in.

   ![opti-funnel-1.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/I2KSrA3gMb7BPXQMnzILV-20260720-144903.png)
3. Choose a **measure** from the drop-down list. For example, choose **Converted to each stage** and select the **Users** dataset.

   ![opti-funnel-2.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/sW3sR2E_aBWwDeiKrtvtX-20260720-144903.png)
4. Set the different **stages** for the funnel. Each stage tracks different events, and you can reorder using drag and drop. Select events from the **Product Events** dataset and configure the stages as follows:
   - Stage 1 – **Home page**
   - Stage 2 – **Browse** and **Search**
   - Stage 3 – **View content details**
   - Stage 4 – **Play Content**. Set a time range filter by clicking the time range filter icon, navigating to the **Relative to Event** tab, and setting the condition: Within **1 day** after the **previous stage**, choose **Stage 1**. Click **Apply**.

     ![opti-funnel-3.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/IOxTbR8lKtwKJn79TberR-20260720-144903.png)
5. Set the time grain for your analysis in the visualization window and click **Run**.

   ![opti-funnel-4.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/_ZyZnpsZC8aK92ZsXmHZm-20260720-144903.png)
6. Click **Save**.

   ![opti-funnel-5.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/rZM_9iarqlAFkMIaOr3pJ-20260720-144903.png)
7. Click **More (⋮) > Edit visualization** to change the chart settings. Here, you can change the chart type, color, size, and so on.

   ![opti-funnel-6.png](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/5-d2KQ0mqlPsWProToX8w-20260720-144903.png)

:::hint{type="info"}
**Note**

You can set multiple filters inside funnels. You can reference parameters inside filters to fine-tune your exploration whenever you create filters. [Learn more about parameters](docId\:DLSVbqdYLnOz4ZNbti4vX).
:::
