---
title: Content Analysis agent (CMS SaaS)
slug: agent-platform/docs/content-analysis-agent
docTags: 
createdAt: 2026-08-12T15:37:11.000Z
---

**Content Analysis** is an agent in Agent Platform. It analyzes Optimizely Content Management System (SaaS) content of a specified content type. The agent identifies structural patterns and produces a reusable skill. Run this agent at least once before using the [Page Builder agent](docId\:cDY-jFUnmvDkCFBHpFVi_) and again only after major changes to your content.

- **Challenge** – Maintaining consistent content structure across CMS (SaaS) content types requires manual review of existing content patterns.
- **Agent outcome** – A reusable Mark skill with structured markdown and JSON examples for the specified content type. The Page Builder agent uses the skill as input.
- **Value** – Standardized content creation based on proven patterns, reducing guesswork and improving consistency.

## Required Optimizely products

Optimizely Content Management System (SaaS)

## Install agent

:::hint{type="info"}
**Note**

**Mark Administrators**, **Agent Builders**, and users with the **Add, edit, and install specialized agents** attribute for a custom role can add agents to their organization's Mark instance. See [Add users and set permissions.](../../get-started/get-started-with-optimizely-opal-for-administrators.mdx)
:::

Install the agent from the **Directory**.

1. Go to **Directory > Agents**.
2. (Optional) Begin entering *Content Analysis* or use the drop-down list filters to narrow the list.
3. Click **Install** on **Content Analysis** to add it to your Mark instance.

![](https://api.archbee.com/api/optimize/BrbvVORKJ5iIeSMZye5kI/QZfxFRQkb2M8xXN64NjMT_content-analysis-agent-install.png)

:::hint{type="info"}
**Note**

If **Install** is disabled, connect the [Required Optimizely products](docId:5m5PFazFb6v6PDJgVJq7B) to your Mark instance first.
:::

## Use the agent

In [Mark chat](docId\:dtNBEttEGVvkhNkwNypLM), enter *@content\_type\_analysis* and provide the following detail:

- `content_type` – The CMS (SaaS) content type key to analyze.

The agent retrieves the 20 latest CMS (SaaS) items of the specified content type. It analyzes their structure and patterns and produces markdown guidance with JSON examples. The agent then saves it as a Mark skill for future content creation.

To use the **Content Analysis** agent in a [workflow agent](docId:2HD0fUsIsfdek516VtN9l), drag and drop it into your workflow. See [Create a workflow agent](docId\:KWaI2TBwD38sN7p74exoy).

## Details

The **Content Analysis** agent uses these default details. After you [install the agent in your Mark instance](docId:5m5PFazFb6v6PDJgVJq7B), customize these details for your organization's needs. See [Manage agents](docId\:SSeNiblVMXwVvDR_lhtvI) for instructions.

### Input variables

The **Content Analysis** agent takes the following input:

- `content_type`

### Tools

The **Content Analysis** agent uses the following tools internally to process your request:

- `cms_get_content_data`
- `graph_content_graphql_executor`
- `graph_content_search_tool`
- `create_or_edit_skill`
- `create_canvas`
- `browse_web`
- `find_skill`

### Additional details

The agent uses the following default configuration:

- **Inference level** – Complex. Provides advanced reasoning and detail.
- **Files** – None.
- **Output** – Text.

:::hint{type="info"}
**Note**

If you use Opti ID, administrators can turn off generative AI in the Opti ID Admin Center. See [Turn generative AI off across Optimizely applications](docId\:X5U0kKD2azV5cIdNqwGNj).
:::